What we're about

No-one ever made a difference by being like everyone else

PT Barnum

Business is about people.

The reason we exist as an agency is to help real people achieve very real, personal goals. Your goals may be to grow a successful accounting or bookkeeping firm, make enough money to support yourself and your family, or live the desired lifestyle you want.

We help you get closer to your goals, faster.

How? By working with a niche online agency you get a marketing partner that knows your industry and what actually works. You get access to a team of marketing experts with years of in-depth digital marketing expertise and knowledge, ready to help you grow.

#1 in the world

Our goal is to become the number one digital marketing agency for accounting firms, globally. We want to be the agency that accountants know they can turn to when they need a marketing partner that will deliver. Someone that will take their business as seriously as they do and help them build a long-lasting asset.

Meet the team

Meet our team of marketing pros! MITCO Digital is a fully remote company with some of the best marketing people on the planet.

Mike de Ravel - Founder

Mike de Ravel

Agency Director

Mike founded MITCO Digital in 2018 after selling a successful retail business in Cape Town. He got the ball rolling by providing marketing services to his dad’s firm, Teamwork Accounting in Melbourne.

Mike marries traditional marketing (which he studied at UCT) with new digital strategies that help accountants grow their firms online. Since 2018, he’s grown a core team alongside him to help deliver results to our clients.

If he’s not online, you’ll most likely find Mike out in the water or somewhere with his family.

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Abbie Shone

Operations Manager

Abbie is from the UK and has a lot of experience in operations and running large teams. She’s our operations managers and she makes sure our processes are running smoothly. Abbie’s based in Portugal and can even speak a little bit of portuguese. On top of it all she can sing like Adele and loves to spend time in nature with her friends and family. 

Megan Swanepoel - SEO specialist

Megan Swanepoel

Head of SEO

Megan is our resident SEO guru. Before we lured her over, she spent 5 years implementing SEO strategies on several well-known online casino brands, ranging in global coverage from 10 to 60 countries and 40 dialects. This included on page, off page as well as technical SEO.

Megan Brings a deep understanding of SEO best practices and implementation as well as technical knowledge to help your firm be found online.

Based in Cape Town, she takes full advantage of touring the wine farms. That’s only if she hasn’t been kept up all night by her toddler (she’s a new mom!).

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Patricia Morici Santos

Marketing Exec

Patricia brings her Brazilian flare to the business. She’s our marketing exec, and has experience with LinkedIn lead generation, email campaigns, outreach and outbound marketing. She’s always searching for ways to optimize our clients’ existing marketing activities. On her free time you’ll find her going for a dip in the ocean with her family or hiking.

Leigh-Anne

Leigh-Anne Gardiner

Designer

Leigh is based in Pretoria, South Africa, but travels more to be by the sea and her family. She’s a dog mommy. She used to do magazine designing for airlines and hotels before she became a general designer. Now she spends her time making our clients websites, lead magnets, emails look incredible. In her spare time, she takes naps, goes shopping or plays Fortnite. She’s unashamedly addicted to coffee.

Sally

Sally-Ann Zulch

Account Manager

Sally adds a strategic edge to our account management team with her extensive experience in finance and asset management. She excels in strategizing to produce content and ad campaigns that resonate with our clients’ target markets, always aiming to elevate their marketing impact.

Living in Cape Town, Sally cherishes her time outdoors, whether it’s a family hike or a day at the beach. These moments away from the screen are her secret to maintaining a fresh perspective and a clear mind.

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Annelize Venter

Account Manager

Annelize is from Centurion, South Africa. She has been in the industry for over 10 years, not only an account manager but a skilled social media expert, graphic, and web designer, Annelize excels in crafting must-follow content, fostering engaged communities in diverse industries. With a passion for all things digital, she brings a unique blend of strategy and creativity. Off-duty, Annelize spends time with her family and is either at the cricket field with her son, or at ballet with her daughter.

Things we value.

Nature

Excellence

Delivering results

Sharing knowledge

Global expertise

Honesty

Mike de Ravel - Founder

Thanks for stopping by

We’re here to support accountants and bookkeeper on your business journey. If you’ve got any questions, connect with me (Mike) on LinkedIn or contact us via our website. 

If you’re ready to get serious about growing your firm online, go ahead and book a strategy call with me. Let’s chat about ways that we can help you reach your goals!